The number of pieces of content you should provide depends on your target lead volume. We recommend the following based on your campaign size:
- For less than 100 leads, provide 1–2 assets.
- For 100–500 leads, provide 1–5 assets.
- For 500–2,000 leads, provide 7–10 assets.
- For 2,000+ leads, provide 10+ assets.
If you're unsure how many assets to provide, please speak to your Campaign Manager who will be happy to help.
You may be wondering: